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We don’t believe in market research for a new product unknown to the public. So we never do any. – Akio Morita
I believe people work for satisfaction. – Akio Morita
We want everybody to have the best facilities in which to work, but we do not believe in posh and impressive private offices. – Akio Morita
I believe every translation is a process in which something is lost in the original precisely so that something is gained in the new text. – Agustin Fernandez Mallo